I think that it is pretty much the normal operating procedure...give it a Pulitzer and stuff it down the memory hole.
Another thing journalists do is dole out the truthful information in tiny bits that go pretty much unnoticed. Everybody "knows" what happened because the story was reported on by the journalists at the time. Innuendo regarding the actual facts goes on for years, leading to numerous "conspiracy theories". We've been almost going to know for sure who killed JFK for decades now...they are constantly jacking us off.
Here's an example of what I am taking about, and I'm a little surprised to see the WSJ allowing it on their website. It seems that there are questions surrounding the cellphone calls made from the airliners on 9/11...http://online.wsj.com/article/PR-CO-201 ... 09978.html
No shit Sherlock the alternate media has been reporting it for years! Are you finally smelling the fish?!